Design of the printing materials strives to raise the visual identity of the Clients, to straight their market recognition and develop better communication with the end users. Furthermore, it involves active design and an adaptation of the existing design (products, brochures, posters, flyers, catalogs, stickers, billboards, roll-ups …) for existing and new products, as well as the production of the new print materials when the Client’s needs require this services. Certainly, the complete marketing segment is in accordance with the book of standards or not.